Dean Katrin Muff

Message from the BSL Dean


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“The world’s dumbest idea: maximizing shareholder value” (Salesforce CEO Mark Benioff)

There is a growing number of CEO’s who are expressing an increasingly shared view about how limiting or “dumb” the idea of our dominant economic model, namely maximizing shareholder value, is. Read here an interesting article from Salesforce CEO Mark Benioff:

http://www.forbes.com/sites/stevedenning/2015/02/05/salesforce-ceo-slams-the-worlds-dumbest-idea-maximizing-shareholder-value/


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Moving From “I” to “We”

Dean Katrin Muff:

Insightful thoughts from my blog partner: What does it take to make the shift from an individualist “I” mindset to a collective “We”?

Originally posted on :

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by Dr. Kathy Miller Perkins

For in the final analysis, our most basic common link is that we all inhabit this small planet. We all breathe the same air. We all cherish our children’s futures. And we are all mortal.

John F. Kennedy 

Recap – January Blog

Last month Katrin discussed the “zero decade” – a term used by Naomi Klein to describe our dwindling opportunity to take action to keep human-created climate change in check.  Katrin conveyed how we might avoid an unmitigated global disaster.  She outlined three levels of global responsibility including the individual (I), the collective (we) and the societal (us).  She suggested focusing on how we might effectively occupy that middle space– the “we”.

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2014: watershed moments in sustainability | Guardian Sustainable Business | The Guardian

2014 is a year with some important progress highlights towards a sustainable world, including the now public secretly negotiated US-China 2025 CO2 emissions reduction deal, and more. Here all the details:

http://www.theguardian.com/sustainable-business/gallery/2014/dec/29/2014-watershed-moments-in-sustainability?CMP=new_1194

The Guardians predicts 2015 to be the year of “the beginning of the end of climate sceptics”… Let’s hope for more great news ahead!!


Not many “human beings” left anymore – many “human doings”!

Prince Ea struck a sensitive cord with his powerful “Why I want this world to end” video. The best thing I have seen on youtube in a very long time. And may I suggest that what I’ve got here for you are four minutes well worth spent:

May they leave you touched and slightly altered in a good way. I wish I find the strength in every coming moment ahead of me to be more mindful in every interaction, surprise with acts of kindness. Imagine a world where anger is met with kindness, hatred with compassion, and cruelty with kindness. Image you were being a part of that world. You. You and I. We, all of us.


Interesting mobility choices at the Swiss Green Economy Day 2014

So, if we had to choose a new company car, would it rather be the new electric BMW (blue)

BMW car

or ISETTA (beige), the “this is not a car” cool bike-car by Tobias Wülser of www.design-werk.ch in collaboration with micro (the foldable scooters we all know and love)??

ISETTA car

My vote goes to – no surpise – to Isetta… So absolutely cool!

Not sure how the vote at BSL would go – I might very much be in a minority position…(Right, Massimo?).

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